RIMOWA ACCESSORIES CONCEPT (PERSONAL)
Rimowa Accessories Concept Project - 2025
To expand my skillset within the fashion industry, I wanted to explore a side of the accessories world for a brand that is known for it’s high quality and instantly recognisable suitcases, Rimowa. The point of this project was to explore a new range of products that the brand can expand into, helping widen their product range as well as consumer base with new and exciting silhouettes.
These are; a new Top-Handle Bag, Sunglasses and a Handbag. Besides their current venture into sunglasses, the brand has never explored everyday accessories such as a travel bag or handbag, two areas of the accessory world that could help propel and showacse Rimowa in a new light to a new consumer base.
Skills Utilised:
- Ideation
- Sketching
- Adobe Suite
- Trend Research
- Colour Research
- Colour Theory
- Trend Forecasting
- Marketing
- AI Utilisation
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